DELVING INTO POPUNDERS: THE UNDER-THE-RADAR ADS

Delving into Popunders: The Under-the-Radar Ads

Popunders are a type of online promotion that often hides in plain sight. They emerge behind the current site, only becoming visible when the user interacts with a new button. This causes them to be a relatively stealthy form of advertising, often leveraged by advertisers who want to reach users without interrupting their browsing flow. Despite

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